I am always looking forward to receive the next and newest edition of the Rouleur magazine. I love them for their photos and it’s just nice to have a couple of magazines knocking about on the coffee table. So obviously we had to pop round when we heard that it was Rouleur Classic time.

With a small team veloccino delegation in tow we started off from Wendover for a caffeine and hops fuelled journey into the big smoke to see what the fuss is all about.

The event was held in the Victoria House just a short walk from Holborn tube station. The location was almost perfectly setup for the occasion.

I felt the way the Rouleur classic was set up that it was very inviting to have quality conversations with the bike brand representatives and other like minded cyclists. Just as an example we got fantastic insights from Roberto of Titici Bikes into their unique bike geometry and the history of their brand. I will definitely follow their progress over the next couple of years.

What came a bit short in my opinion was the inspirational and adventurous part which makes cycling so special to many of us. Don’t get me wrong, there were plenty of beautiful displayed bikes, high-end components and top of the range cycling apparel but the connection to actually going out and riding your bike was imo somehow missing.

Overall I would say, yes we will come again!

Great concept, fantastic brands & people, a teeny bit too pricey beer BUT overall a lot of fun!

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